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Is your Opt-In Box up to Snuff?
August 17th, 2008 by Kendall
Women entrepreneurs: Your opt-in box is NOT optional! It is the only thing that creates a link, a bond, a connection between you and your busy, barely-paying-attention website visitor. Think of your opt-in box as the glue that gets your new-found relationship to start sticking.
Because once you have your visitors’ names and email addresses, you have the means to begin creating close-knit relationships. Relationships where you deliver boatloads of inspiration and information in exchange for your visitors’ buying your products and services.
Okay, now that you know your opt-in box is an internet marketing must-have, let me share with you five powerful internet marketing tips to make sure your opt-in box is doing the heavy lifting it’s supposed to do. That’s the whole POINT of the Internet: get the computer to do the hard work so the woman business owner can focus on creating soul and success in her business!
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How to Create Your Own Audio Mini-Seminar
August 15th, 2008 by Kendall
Audio is a fun, effective way to connect with your website visitor. My audio mini-seminar series receives rave reviews. And, this internet marketing strategy makes sales for my information products such as audio and workbook programs.
If you’ve been thinking about creating your own audio mini-seminar but weren’t quite sure how to get started, then you’ll love these seven simple steps.
These steps will ensure you’ll have your own audio mini-seminar up, helping you sell your products and services (and information products) in no time!
Step #1: Decide on your audio mini-seminar topic.
Choose one focal point for your audio mini-seminar. I recommend choosing a specific topic that directly relates to the type of service you provide and for which you want to be hired. Make your choice specific, targeted and clear.Internet Marketing Tip: You don’t need to cover every service in your audio mini-seminar.
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Use Teleseminars to Boost Your List
July 29th, 2008 by Kendall
Providing a teleseminar is a perfect way to boost your internet marketing list. One of the easiest and most effective ways to do this is to get colleagues to feature and promote your call to THEIR lists.
The trick is to make the right approach so that you create a collaborative, win-win-win event. And, you must take the proper steps so that everyone who signs up for the call gets into your database.
Here are four teleseminar marketing strategies to make sure your list-building teleseminar event is a raving success:
Teleseminar Tip #1: Choose the RIGHT Teleseminar Partner
It’s tough to get a stranger to say “yes” to your request to host a call that promotes you. Opt instead to ask a successful entrepreneur with whom you already have a relationship. If you’re not on a first name basis with people who have name recognition and good-size lists, now is the time to start cultivating those relationships.
A few regularly-sent, hand-written notes of appreciation (without asking for anything in return) will often get your name known in a way that is authentic and sincere. Other good marketing strategies include attending in-person events and making it a point to introduce yourself so that successful entrepreneurs get a chance to connect your name with who you are.
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