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Total Teleseminar Meltdown…
December 18th, 2009 by Kendall SummerHawk
This is NOT one of those hoaky, “I was in tears because my teleseminar had technical issues” marketing ploys to get you to relisten to a call.
This is an honest, never before in my life, teleseminar meltdown that I now see was Divinely Inspired. The spiritual business lesson in it is too juicy not to share, so here you go!
It All Started When…
It started when one of my assistants typed the wrong bridge number into the call prep sheet she prepares for me for each of my calls. (mistake #1)
Which was an error that would have been quickly caught by my totally amazing Business Manager, Renee.
Except that I bypassed our admin protocol (mistake #2) and emailed the assistant directly to increase the size of the bridge line, which she did, only it was the wrong bridge number she increased. (mistake #3)
Wait…it gets better…
Earlier in the day of my big teleseminar on “What Clients Want” my assistant asks if I want the bridge company to record the call as a backup.
“No” I tell her. “I’ll record it myself, no problem.” Thinking how often I’ve done this, what could possibly go wrong at this point given how many thousands of calls (literally!) I’ve led? You guessed it, this was mistake #4.
The afternoon of my call, Renee asks if I want her on the call. “No” I blithely say, thinking how it’s late for her, she’s been working a lot this week, it’s the holidays, blah, blah, blah. “I’ll start the recording myself.” Uh huh…mistake #5.
Now it’s call time. I dial in to find no one there (remember, at this point I don’t know any of these mistakes have been made).
I quickly figure out I’ve been given the wrong bridge number so I hang up and call the correct one.
I peel over to start the recording but accidentally press the wrong entry code so the recording won’t start.
Undaunted — after all, I’ve done this thousands of times, right? — I hang up so I can dial back in and start over.
Only I can’t get in to the call. All of the lines are busy because the correct bridge hadn’t had its lines extended.
I start to panic.
I hang up and try again.
Same thing.
Now in full blown panic I run into Richard’s office, ask if he’s on the call — he is — and promptly rip his headset off of him.
Problem solved, right?
Not quite.
Turns out, he dialed in to my call using the participant pin code, not the moderator code, which means I can’t mute out the call using his phone.
What choice do I have except to suck it up and start leading the call through the sound of dishes, cell phones, dinner plans and lord knows what else? (Geez! What are people DOING when they’re on a teleseminar?)
But I’m game and I’m intent on honoring my commitment so I smile and keep going.
Twenty minutes into the call Richard slips me a note that he’s on the call with my phone and using the moderator pin and do I want to take over that phone?
Blessing him profusely I break from the content, gratefully take my phone back, mute out the call and finally relax into what I had been delivering.
Problem now solved?
Err…not quite.
Richard hands up his phone, not realizing that doing so stops the recording. (mistake #6)
Unaware of this, I merrily continue on, only to find out afterwards that the call recording stopped at minute 21.
End of story? I wish…you’ll love this part…
After realizing I’ll have to re-record the call I decide to do something self-medicating so I pop over to Twitter for a minute, only to see my first Twitter hate-stream.
Two tweeples were lambasting me for doing “more promo on my call than an MLM person.” One of the tweeples chiming in with her barbs about what a loser I am wasn’t even ON the call.
My first thought when I read Mr. Mean-Tweets posts?, “A**&$#&”
My second thought? “Jerk!”
My third thought? “Uh oh, what if he’s right?”
Uncertain, I walked into Richard’s office and asked him whether there was too much promo in the call.
“No.” he said. “You were great!”
Hmmmm…Sweet, but not exactly the dose of truth I was looking for.
So I asked him again. This time, he said, “No, it wasn’t too much. That’s what everyone does.”
Bingo! I was busted.
I had slipped down that slippery slope of doing what I thought I “should” do rather than what is authentic for me (mistake #…oh whatever, I’ve stopped counting!)
Suddenly, instead of just being an “A**&$#&”, Mr. Mean-Tweet was someone I was blessing. His nasty snipes served a beautiful purpose. So did the umpteen technical glitches had that happened earlier.
In that moment I sat at my desk, looked at his tweets and said out loud, “Thank you!” I also thanked the Universe for making everything go so wrong so that I could see my truth.
Inspired, I quickly re-wrote my teleseminar from my heart and truth, regardless of what will “sell.”
So, what you have now is the re-recorded teleseminar with fresh content about money, mistakes coaches make that sabotage their business and more. The content I share will absolutely help you step up powerfully in YOUR life and business. Is there any promo in it? Yes, at the end. You’re free to stop the audio when you get to that part but I hope you’ll listen to the whole call and tell me what YOU think.
Here you go…the Divinely inspired, super content rich(!) call on “What Clients Want: How to Make Yourself Irresistible, In-demand and Highly Paid as a Coach in Today’s Market”.
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Are You Guilty Of Overwhelming Your Clients By Over Delivering?
December 16th, 2009 by Kendall
lick here if you would rather listen to this article.
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In my breakthrough Money Mirror model, it’s the mirror of Deservability that often gets the most, “That’s me!” response from clients. The minute women entrepreneurs read the signs and symptoms they know they’ve been busted as someone who over delivers in order to cover up feeling guilty.
When I was newer in my business I knew I over delivered but I sloughed it off, thinking that this way, no one could fault me for not “giving enough.”
Problem was, not only was I speeding down the road to burn out, I was also overwhelming my clients. Not good.
At that moment I realized that I was actually sabotaging my ability to grow my business. I couldn’t take on any more clients despite working bazillion hours. Worse, I felt like the hamster on the wheel, never able to keep up, never feeling fulfilled and always feeling guilty. Not a pretty picture.
That’s when I decided to look deep within at the root cause of over delivering and how to transform the shadow side of this insidious behavior into something that supports and sustains me.
If you’re like me — over delivering yet feeling too guilty to let go then I INSIST you read these tips right now. I promise they’ll help you grow into the “you” that’s meant to serve and make more, without overwhelming yourself or your clients.
Posted in Marketing and Soul Coach • 4 Comments » • Subscribe to this feed
Women Entrepreneurs: Are You Suffering From The “Your Heart Is Bigger Than Your Success” Syndrome?
December 13th, 2009 by Kendall
If you’re called to be a coach then it’s likely you’re heart yearns to get your message out to the many you’re supposed to serve. But nothing is more frustrating than feeling like no one is hearing you. Or feeling that you’re barely touching the lives of a tiny handful of people when you know you’re meant to serve masses more.
I call this “Your Heart Is Bigger Than Your Success Syndrome.” It’s a frustrating place many coaches find themselves in. Reason being, that their old paradigm of what and how they market themselves is keeping them playing small. You know this is you if you’re feeling pent up ambition to change the lives of others, you’re telling yourself you should be more successful than you are or you’re business is primarily a 1-on-1 model that’s leaving you feeling burnt out and underpaid.
Ladies, The Answer Isn’t This…
Women coaches (and the guys too!) are smart, caring, intuitive souls who often make the mistake of thinking they need to dig themselves out of a problem by supplying their own shovel, pick and bucket. Big mistake, because it goes against the laws of nature and the spirit of how a woman best operates. Woman coaches who try to solve a problem without reaching out for support and training from other successful women stay stuck or make irritatingly slow progress.
Compare this to the coach entrepreneur who gets the right training and transforms her business model. She’s the one who suddenly accelerates her income AND her ability to touch the lives of many. Everything seems to magically fall into place and she feels excited at what’s possible for her and fulfilled at what she’s accomplishing.
Take Carolyn Ellis for example (pictured here in this short video). She was at a crossroads with her coaching business. The old niche was no longer exciting for her and she felt she had in a way, outgrown it. Frustrated and not making the income she had envisioned with her business she was searching for something that would match her integrity and values, plus open a door of possibility for her so she could serve the masses, not the few.
Get the Flash Player to see this content.I’ll explain exactly what Carolyn did to transform her business, putting herself on a new, exciting path that has been almost immediately producing high-level income and high-level transformation in the lives of others.
On THURSDAY, DECEMBER 17th at 8pm Eastern I’m delivering a F.R.E.E. teleseminar on this critical topic:
“What Clients Want: How to Make Yourself Irresistible, In-demand and Highly Paid as a Coach in Today’s Market”
Specifically, in this call I’ll cover IN DETAIL:
- The biggest mistake even seasoned coaches make that sabotages their income AND their desire to help greater numbers of people
- What clients want right now — and are willing to pay a surprising amount of mo.ney to get
- Which is the hottest, fastest growing niche in coaching (and how, if you’re not getting in on this now, you’re likely to be passed by forever)
- Why coaching is a “must offer” for every business, even if you don’t think of yourself as a coach
- Why coaching tops info products, membership programs and other info streams as THE most lucrative…but only IF it’s done right (don’t worry, I’ll share what the right way is –in detail)
To join me for this F.R.E.E. call simply dial in this info:
Bridge #: 507-726-3200
PIN #: 91355When: Thursday, December 17, 2009
Time: 8pm Eastern (NY time) (that’s 7pm CST /6pm MST /5pm PST)
No opt-in required.
Just come to this F.R.E.E. call as my guest.
Something Else You Should Know…
Coaching is one of the SIMPLEST ways to create a 6-figure business. I know because I’ve leveraged my love of coaching into what is now a multi-million dollar business in just a few short years.
Better still, the people I’ve trained as a Certified Money, Marketing and Soul Coach are reporting CONSISTENT and lucrative results.
For example: some have made $20,000, even as much as $50,000 in their FIRST 90-days of training.
Even more exciting is that the AVERAGE is over $17,304 in additional income made within their 90-day training period. Average. That doesn’t mean pie-in-the-sky. It means regular people creating extraordinary results due to becoming a Certified Money, Marketing and Soul Coach.
So, in addition to delivering IN-DEPTH CONTENT on this upcoming F.R.E.E. call I’ll also answer your questions about whether achieving the elite designation of being a Certified Mo.ney, Marketing and Soul Coach is right for you.
I’ll include in the call:
- 3 exciting reasons WHY becoming a Certified Money, Marketing and Soul Coach (”CMMS”) solves the #1 problem most coaches have of how to make a great living doing what they love
- why over 90% of the Certified Mo.ney, Marketing and Soul Coaches are making money when other coaches are not
- the 3 signs to know if becoming a CMMS coach is right for you and your business
- 5 different and creative ways you can integrate the CMMS modules into your existing coaching business (or use these modules to START your new coaching business)
- how quickly you can expect to see a return on your investment
- why your prospective clients will beg you to coach them on the CMMS modules, such as Branding with Archetypes, Money Archetypes, Signature System and more
- how this training will transform your business, your income (and your life!) for the rest of your career
So join me, okay? I promise you’ll get at least ONE new idea from this call that can positively impact your business for years to come.
Let’s make your coaching pay off for you in 2010!
Oops. One more thing. To be fair, I need to tell you that I’m ONLY teaching the Certified Money, Marketing and Soul Coach Training ONE time in 2010. And, we’re already 70% sold out (even BEFORE formally announcing it to my peeps).
Which is why if you can’t wait until the free call I’m hosting on Dec 17th to find out more, I urge you to send an email today to cmms@kendallsummerhawk.com and I’ll have my wonderful business partner and husband, Coach Richard, talk with you privately to see if this program is a fit for you.
Training spots are strictly limited and once we’re sold out, that’s it for all of 2010 so now is the perfect time to find out more, agreed?
You’re also welcome to call us toll-free at 888-393-SOUL
Posted in Certified Money, Marketing and Soul Coach • 1 Comment » • Subscribe to this feed
