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Archive for July, 2008
How to Create a Powerful and Motivating Bold Money Goal
July 23rd, 2008 by Kendall
Most women entrepreneurs would love to double their income, but when they think about going from where they are now to their new goal they either think too small, panic or go blank.
It’s as if the gap between their current reality and their goal number is just too big of a leap to make all in one jump. These women entrepreneurs quickly become discouraged, and time goes by without seeing any real change in how much they’re making.
I, too, used to struggle with this until I created a simple solution that has resulted in helping nearly triple my income into the high six-figures in just one year (and be on track to reach seven-figures this year).
The small business marketing system I created is called your “Bold Money Goal.” The concept is simple and has worked for hundreds of women entrepreneurs who happily see their monthly income skyrocket!
Here are four marketing strategies you can use right now to leverage this powerful tool:
Bookmark to:Posted in Money and Mindset, Small Business Marketing, Soul of Business • 1 Comment » • Subscribe to this feed
Good Times or Bad Times? Who to Trust in YOUR Woman-Owned Small Business
July 21st, 2008 by Kendall
No matter who you listen to about the economy one thing is certain, the woman small business owner stands the biggest chance of not only surviving, but thriving.
The reason is simple. Women entrepreneurs are by nature nimble and flexible, while behemoth big businesses are not.
But … to be nimble means successful entrepreneurs have to know who to listen to and who to trust. Should it be the media? I hardly think so!
In fact, to succeed at your woman-owned small business, no matter what the economic conditions are you have to listen to your clients and trust your instincts.
The economy as a whole is made up of many thousands of ‘micro-economies’. It’s common that when one micro-economy is up, the other is down.
Right now, I’m experiencing this first-hand in the building of our new custom home. The sub-contractors who rely on new home construction for their bread-and-butter are hungry for work, while the sub-contractors whose business includes remodels are booked solid with a waiting list. (Don’t believe me? Try getting the attention of any door-and-window guy right now. Mine has a waiting list that is weeks long!)
Bookmark to:Posted in Small Business Marketing, Soul of Business • 2 Comments » • Subscribe to this feed
