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Archive for July, 2008
Use Teleseminars to Boost Your List
July 29th, 2008 by Kendall
Providing a teleseminar is a perfect way to boost your internet marketing list. One of the easiest and most effective ways to do this is to get colleagues to feature and promote your call to THEIR lists.
The trick is to make the right approach so that you create a collaborative, win-win-win event. And, you must take the proper steps so that everyone who signs up for the call gets into your database.
Here are four teleseminar marketing strategies to make sure your list-building teleseminar event is a raving success:
Teleseminar Tip #1: Choose the RIGHT Teleseminar Partner
It’s tough to get a stranger to say “yes” to your request to host a call that promotes you. Opt instead to ask a successful entrepreneur with whom you already have a relationship. If you’re not on a first name basis with people who have name recognition and good-size lists, now is the time to start cultivating those relationships.
A few regularly-sent, hand-written notes of appreciation (without asking for anything in return) will often get your name known in a way that is authentic and sincere. Other good marketing strategies include attending in-person events and making it a point to introduce yourself so that successful entrepreneurs get a chance to connect your name with who you are.
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Three Small Business Marketing Tips to Create Mini-Celebrity Status in Your Industry
July 27th, 2008 by Kendall
Getting your name on everyone’s lips in your niche market ought to be a priority for any coach, consultant, designer and any other woman small business owner.
The reasons are simple: when you’re perceived as a “THE” hot-ticket personality in your industry you shift the balance of power regarding your fees, the contacts you make and nurture, the opportunities you’re presented with and the lifestyle you choose to lead. Using this niche marketing strategy you shift away from the typical passive-stand of most women business owners, and shift towards your true role as the powerful leader and successful entrepreneur of your thriving business.
I realize that talking about the balance of power may make some women entrepreneurs uncomfortable. That’s because for too long, women small business owners have been giving their power away by charging too little, not having an abundance of clients or not being seen as an authority in their industry.
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