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Archive for April, 2008
Three Tips to Infuse More Style into your Marketing Strategies
April 7th, 2008 by Kendall
The Bold and the Beautiful” isn’t just the name of a daytime television show. It also describes how you must put your personality to work if you want to grow your business into six and seven figures.Take a look at the superstar women entrepreneurs in your industry and you’ll see what I mean. They aren’t wall flowers when it comes to flaunting their quirky personalities’ strengths in their marketing strategies.
In fact, these women entrepreneurs have cleverly discovered that by shining a spotlight on their innate characteristics they put their business in the spotlight…and reap the rewards.
So how does the woman business owner know which parts of her complex personality will help create winning impact marketing? What if she chooses the wrong parts and ends up looking foolish?
That’s where the Branding with Archetypes™ system comes in. Once you have discovered your business archetype (which a Branding with Archetypes ten-minute assessment helps you easily do) you start to see how traits you’ve possessed all along are now an important part of your marketing strategies.
Posted in Small Business Marketing, Soul of Business • No Comments » • Subscribe to this feed
3 Clever Ways Creative Women Entrepreneurs Can Finally Get Organized!
April 5th, 2008 by Kendall
If you’re a creative woman entrepreneur then chances are good you’ve labeled yourself as someone who just can’t seem to get, or stay, organized. Popping up with new ideas for your business or about how to help people? Easy! Figuring out a filing system or how to get those piles of paper up off your floor? Ugh…well, that’s a different story now, isn’t it?!
What organized people don’t understand about creative souls is that the thought of being organized seems to be in conflict with our creative spirit.
Accurate or not, creative types feel that if everything is neat and tidy then their creativity will be contained as well.
Well, I’m about to bust that myth because I am a both highly creative AND organized woman business owner. In fact, it’s when my papers, email and office are the most organized that I am the most creative.
So how do I keep both ideals—creativity and order—in harmony? The answers are easier than you might think.
Here are three simple tips I use to keep my creative muse inspired and my office organized:
Posted in Small Business Marketing • 1 Comment » • Subscribe to this feed


























