Breakthroughs For
Marketing Writer’s Block
© 2006 - 2009 Kendall SummerHawk
Whether you love to write or not, the written word is still one of the most influential ways to reach your audience, get your message out to the world and give people an opportunity to resonate with you.
Thing is, even the best of writers can get stuck trying to figure out what to write about. Since I write a weekly newsletter, twitter and blog posts, in addition to sales letters, emails and more, I’ve had to learn how to stay in the flow with writing. And, how to stay true to my “voice” while still creating a compelling marketing message.
What I’ve discovered is there’s actually a secret to creating soul-rich writing that naturally springs from Source, and (this is the really cool part) gets the marketing job done.
Allow me to share with you what the secret is so that your writing projects are simple, soulful and productive in helping you grow your business.
Tip #1: Check Your Mood Before You Write
Writing is a form of energy, so if you’re cranky, stressed or distracted chances are good those feelings will make your writing project tougher to complete. I love to play beautiful music while I write. Music is so uplifting and helps your brain click into that place of possibility and magic that all great writing comes from.
I know this sounds a little wooo-wooo but I believe that on an energetic level, the mood. Which is an even better reason to stay positive and in the spirit of gratitude when writing your articles and other marketing communications.
Tip #2: There Is No Perfect Time To Write So Don’t Wait
Waiting until you’re in the mood to write means you’ll likely wait forever. Writing is like strengthening a muscle. The more you do it, the easier it gets. So when you have a writing assignment due (like your newsletter for example) schedule it into your calendar for the same day and time each week. You’ll quickly “train” yourself to think creatively during that time block, so you’ll never get writer’s block.
Tip #3: Connect To The Soul Of Your Reader
Before you start to write, take a moment to connect to the spirit of your reader. In my imagination, I picture and feel a golden light from my heart to theirs. Then I ask, “What are her struggles, questions or needs on this topic?” and instantly, I what my reader needs help with. Then, I just focus my article on information that will help my reader solve that problem. Simple, fast and easy.
Tip #4: Let Your Personality Shine Through
When I first switched from writing purely about marketing and began to include soul and spirit into my articles, I was scared. “Would people think I’m weird?” I wondered.
But I knew that if I held back, I wouldn’t be giving my best to you, my reader. So I boldly began to combine spirit with marketing and my business has taken off into the 7-figure mark.
Stay Connected To The Spirit Of Your Message And You’ll Never Struggle With Writer’s Block Again
It doesn’t matter if you’re offering a coaching program, workshop or teleseminar. If you stay focused on the energy of your writing, you’re writing will flow from spirit and contain a crisp, clear marketing message that people want to hear more of.
About the author:
Kendall SummerHawk, Million Dollar Marketing Coach, delivers smart, savvy ways entrepreneurs can turn their hectic business into a smooth-running, fun, 6-figure money-making dream. To learn more about her book, Brilliance Unbridled, and sign up for more FREE tips like these, visit her site at http://www.kendallsummerhawk.com
NOTE: You are welcome to “reprint” this article online as long as it remains complete and unaltered (including the “about the author” info at the end). I would also appreciate a copy of your reprint sent to kendall@kendallsummerhawk.com
